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Please watch Amy's video and read the text.

BASICS

  • It can be good to have a friend help you. An assistant may notice issues that you don’t and can stand further back to frame a better picture if filming handheld.
  • Please record your video in plenty of time. Four weeks ahead is a good guide.
  • You don’t need to provide a perfect single take. Follow the tip in the video about leaving space and Amy will edit it for you.
  • The Communications & Engagement kula’ have capable volunteers who can help you. Please email publicity@ipswichbuddhistcentre.org.uk to request support.

 

MESSAGE

  • Think about who in your team is best to present the message.
  • Try to structure your message hook/value/action. i.e. Hook people’s attention perhaps with a provocative question or statement, give them something of value (perhaps a sample of the insight they might gain from joining the event), then give them an action to take such as book today!
  • After the ‘hook’ and before ‘value’ is a good time to introduce yourself.
  • You don’t need to repeat time and date of the event multiple times. We will embed it in the video or add it in the description.

 

LOCATION

  • Think about the light. Facing or alongside a window or outdoors is good. A location that relates to your message can be good but if recording in the Shrineroom you will get a boxy sound which can only be overcome by using a clip-on microphone. (ask for help if you need it)
  • Take care to avoid background noise or wind noise noise. Clear audio is the highest priority.

 

RECORDING

  • For social media, please have your phone upright (portrait) rather than wide (landscape).
  • Prop your phone somewhere or have an assistant hold it (steadily) so that you can be more natural in front of the camera.
  • Please leave 5 seconds (count to 5 in your head) after starting to record and before stopping the recording.
  • If you make a mistake, don’t stop and restart the recording just pause for a few seconds and start that bit again. We will edit out the gap.
  • Please frame your subject with care. It is better to have more space around you as we can zoom in but not out!
  • Position the face just above the center of the frame. This allows space for us to add the subtitles.
  • Be yourself and try to really form a connection with the viewer.